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Published: 2011/04/22



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Vinod February 11, 2012, 04:06:31

The plborem is that online advertising doesn’t pay enough to support the costs of news reporting. If you are like Google and mostly rely on machines to harvest and publish content then there is enough revenues to pay for your costs of business.If you need to hire journalists, editors, production people, photographers, etc to create and publish your content then you are out of luck. Online ads won’t cover your costs of business.If Google, and other aggregators started charging users of Google News, and shared that revenue with the newspapers, instead of sharing poorly performing AdSense revenue, then maybe that would give the content creators the resources to continue news reporting.

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