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Published: 2004/08/27

SCI Ticketing Morphs into Baseline

SCI Ticketing has relauched as Baseline Ticketing, bolstered with new software and a refined strategy. This shift in name reflects a widening in
SCI Ticket’s artist roster and arrives alongside the company’s new, advanced software. Founding partner Mike Luba explains, ‘SCI Ticketing began as an artist-to-fan direct ticketing service to help The String
Cheese Incident better support their community’s needs.’ Since it started in 1996, SCI Ticketing, which is owned in part by the band, has expanded to offer ticketing services to additional clients, including Keller Williams, Michael Franti & Spearhead and promoters End It Presents.

Baseline Ticketing launched its new ticketing software on Wednesday, August 25 with the on-sale of The String Cheese Incident’s 2004 Fall Tour.

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