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Published: 2010/08/27

Umphrey’s McGee Is Looking for Logo Help

Umphrey’s McGee is putting out the call for assistance with a new logo. The band has made an appeal to the Creative Allies art community and the public at large for help. This is a pretty serious venture, as the group explains, “Though many logos, images and fonts have represented Umphrey’s McGee over the years, the band has long looked for a singular image that will represent them effectively, and stand the test of time. The winning design will showcase the Umphrey’s McGee name, and/or “UM,” the common abbreviated rendition, in a bold, rock n’ roll, recognizable fashion, in a format suitable for branding merchandising, tour marketing materials, and various uses the band may see as fit.” The winning artist will receive $200 licensing fee, 2 VIP passes to any (non-festival) Umphrey’s McGee show on the group’s fall 2010 tour, as well as any merchandise printed with the winning logo.


There are 9 comments associated with this post

Thomas August 28, 2010, 13:24:57

“Craft our brand logo for $200 and a spot on the guest list?” That’s the biggest bunch of bullshit I’ve ever heard! One word for the artist that designs this image: royalties!

Dude August 28, 2010, 16:47:57

Do you really get the jamband scene at all? It’s about supporting musicians who forgo traditional popularity for the most fan centered experience in the music industry, often times forsaking a traditional music label and the beefy financing behind it for something more personal and more lasting. Artists will submit not only for the prizes but to be a part of that and all the good karma that entails.

..................... August 29, 2010, 10:20:09

more than true. it means more to our community to help out even a band who may or may not know that we exist individually, but recognizes us as a whole. they reached out to us because they had nowhere else to go with it, so they bring us into the circle that theyve created amongst themselves and their fans. im sure most of the people in this contest are more than satisfied with just coming up with ideas…its feels good to be a part of something like this..the logo will be genuine of the band and the image it portrays onto its fans.

JahMan August 30, 2010, 09:57:30

They reached out because they know they can save some $$$ all while trying to create a buzz. It’s all marketing folks. Cool contest, but they’re absolutely cutting costs. U should get at least a grand outta it. 2 cents..

DirtySanchez August 30, 2010, 11:19:52

As a Graphic Designer… Yes about 1K
plus the perks… Great Deal for everybody!
But 200 is too cheap IMO

Hole August 30, 2010, 13:31:14

Judging by how outdated they are it is only suggestive that they would assume 200 bucks is still the going rate for a logo.
This plan definitely backfired

rebub. August 30, 2010, 18:07:04

it hasnt quite backfired since there is already 3 pages of logos up on the site. not saying any of them are any good but people are participating thats for sure.

Jaize August 31, 2010, 11:17:13

Hi there. I can make your new logo design for only $100. :)

Jaize August 31, 2010, 11:25:37

You can contact me here

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