The Hoodie Shop is a new Manhattan clothing store specializing in, well, hooded sweatshirts. The new boutique is owned by Relix publisher Peter Shapiro, Aleah Speranza and Roots drummer Questlove, and will host some DJ music in the near future. Last night, Questlove also gave the store a mention during his day gig on Late Night with Jimmy Fallon. During the program’s “shout outs” segment, Questlove plugs the store and pokes some fun at the concept too. Click here to watch the clip.