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Published: 2013/09/09

Arcade Fire Roll Out "Reflektor"

Arcade Fire officially launched an interactive video for their new single, “Reflektor,” which will be officially released September 10. The video, directed by Vincent Morisset, is designed to promote user interaction through the Google Chrome browser. Viewers can control the effects in the nearly eight-minute video with a webcam or a mouse.

The band has also announced their appearance on the season premiere of Saturday Night Live on September 28. Hosted by Tina Fey, this performance will mark the fourth time Arcade Fire has graced the hallowed stage of SNL (Their last appearance on the show was a 2012 collaboration with Mick Jagger.)

Reflektor is due out October 29. The album features production work from James Murphy. David Bowie has also confirmed that he appears on the single and the album.

The official, non-interactive, video for “Reflektor” has been released, and can be seen here.

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