Phish, Bob Weir, Kings of Leon and More Set for Forever Festival
Phish, Kings of Leon and Scaring the Children featuring Bob Weir, Rob Wasserman and Jay Lane will perform at the first-ever Forever Festival, according to Rolling Stone. Billed as Earth’s First Live Digital Music Festival, the seven-day online event will feature shows from across the world.
“The Forever Festival celebrates the pioneers of the global live digital music industry,” said Karl Rogers, co-founder and CEO of IROCKE.COM, the event’s producer. “In the same way the 60’s communal spirit revived the music festival format, these modern-day ‘live digital concert’ visionaries are re-imagining what is possible with live music performance, and are changing live music, forever.”
Forever Festival viewers will have access to 200 free and PPV performances by a wide range of artists collaborating with live digital concert venues around the world including: Austin City Limits Live; Beta Nightclub; Beatport Live; The Bing Lounge; Bulldog Digital Media; Concert Window; Livebeats; MoonTunes; MobileRider; The Roxy Theatre; ShowGo.tv; Silverback Music and Management; Springboard Productions; SkyRoomLive.com; Stageit; Stageside Live; TRI Studios; USTREAM, and more.
“Live video will transform entertainment, giving artists compelling ways to engage fans and build their brand without a big investment. With its live video programming guide and market research, IROCKE is enabling the first new music product since MTV,” adds Roger McNamee, Moonalice frontman and co-founder of MoonTunes.
Both Phish and Weir’s performances will be filmed in the Bay Area while Phil Armisen will direct King of Leon’s performance from London.
Mos Def, Slayer, Anthrax, Lamb of God, Richie Hawtin and SBTRKT will also take part in the event, according to Rolling Stone. Forever Festival will kick off at 8pm EDT on August 4.